About the Job
Looking for a dynamic and creative candidate, who can think out of the box, write and generate beauty oriented content for an engaging online presence of the company. They will be required to cover all aspects from content writing including blogs, website copy writing, articles, features, social media copies and more. The candidate should also have good PR liaisons with beauty, fashion and lifestyle industry to co-ordinate interviews and get additional content from the experts of the beauty industry. Additionally, this individual should have an understanding on the subject of beauty/makeup and also have knowledge of target audience and create an appropriate strategy to hit this group effectively, in terms of content and knowledge.
- Research target audience and discover current trends on beauty
- Write engaging content related to beauty, cosmetics and lifestyle segments
- Co-ordinate with related professionals for content creation and expert advise
- Develop optimal content strategy as per the ongoing calendar.
- Creative copyrighting skills
- PR Links with lifestyle, beauty and fashion industry
- Strong communication and multitasking skills
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