About the job
The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company’s social media presence.
Developing and executing digital marketing strategies
Develop Go-to-market strategies and events
Develop strategies to generate Marketing-Qualified Lead
To build and maintain company’s online reputation through website, social media channels, paid advertising efforts, public Relations, etc.
To develop SEO strategies which will increase website traffic and conversion of Inbound Leads
To design and develop Email Marketing strategies to build and maintain new and existing customer and partner portfolio
Conduct Market Research for ongoing and upcoming industry trends
Social Media Marketing
Monitor company and brand social media channels
Create content for multiple social media pages like Facebook, Twitter, LinkedIn, and Instagram
Understand the latest social media trends and use them while posting
Build relationships with social media influencers
Keep up to date with what competitors are doing
Create social media reports
Customer relation management
Content writing – for search engine optimized app listing, blog, website forums, social media, other marketing collaterals and Ad copies for social media ads will be an added advantage
Reading and interpreting Google Analytics data
Ability to co-ordinate and understand internal teams’ requirement in terms of digital campaigns
Co-ordinate with Agency for execution of the campaigns
Qualifications & Experience
Specialization in marketing / certification in digital marketing
2-3 years of experience in the relative field
Knowledge of SEO / social media / email marketing
Excellent understanding of digital marketing concepts
Experience with business to customer social media and content generation
Strong creative and analytical skills
Hands on experience on Google Analytics / SEO & social media tools
Gutshot Magazine is one of India’s oldest poker news provider, while also being the only ‘Real Money Gaming’ print magazine in the country.
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