About the job
We are looking to hire a dedicated Content Writer to create content for blogs, articles, service descriptions, social media platforms and the company website. The ideal candidate would be responsible for creating innovative content for Trueline Media. The Content Writer’s responsibilities include evaluating analytics to adjust content as needed; regularly updating the company’s website.He/she will be responsible for creating content that is specifically crafted to capture the attention of a particular target audience.
To be successful as a Content Writer, you should keep abreast of the latest SEO techniques.
Roles & Responsibilities:
Ø Create storyboard and script for videos on the basis of client requirements.
Ø Create Effective Content for Social Media platforms and Websites.
Ø Regularly produce various Content types like Emails, Social Media posts, Blogs and scripts.
Ø Share innovative ideas and content for regularly updating Websites.
Ø Provide Creative Ideas for Content Marketing.
Ø Responsible for Online promotion and brand visibility.
Ø Look after Client Acquisition and Lead Generation through appealing content.
Ø Responsible for completing all deliverables on time and as per the production schedule.
Ø A positive attitude and a commitment to bring in fresh ideas to the team.
Ø Conduct in-depth research on industry-related topics in order to develop original content.
Ø Edit and polish existing content to improve readability.
Ø Conduct keyword research and using SEO best practices to increase traffic to the company website.
Ø Create compelling headlines and body copy that will capture the attention of the target audience.
Ø Identify customers’ needs and recommend changes to address gaps in the company’s current content.
Required Skill set, Qualification and other Parameters:
● Bachelor’s/Masters in Journalism and Mass Communication or relevant experience.
Ø Experience of 2-5 years as a content writer.
Ø Proven working experience in scriptwriting or content writing.
Ø Excellent writing and editing skills.
Ø Should have basic knowledge about digital marketing as well
Ø Ability to work both collaboratively and independently.
Ø Positive attitude, detail oriented with multitasking and organizational ability.
Ø Working knowledge of content management systems.
Ø Proficient in all Microsoft Office applications.
Ø Effective communication skills.
Compensation Offered: 1.00-3.00 LPA
Corporate Video Production & Marketing
Video Marketing Trends
Ø Video is a highly effective form of content and its popularity has gone hand-in-hand with the rise of social media.
Ø By 2021, internet video traffic will account for 88% of all consumer Internet traffic.
Ø 75 Million people in the U.S. watch online videos every day.
Ø Viewers retain 95% of the message when it is a video and only 10% when it is text.
Ø Social videos generate 1200% more shares than text and images combined.
Ø Videos drive 157% increase in organic traffic from SERP.
Ø Embedded videos in website can increase traffic by up to 55%
About Trueline Media
Trueline Media is a fast-growing video production and marketing company based in Mohali Quark City. We specialize in B2B videos like corporate films, case studies, success stories, infographics videos and other formats for industries like manufacturing, IT, healthcare and retail. We have worked with well renowned brands like JW Marriott, Holiday Inn, John Deere, SKF, Stylam, JSW, Vardhman, Jupiterand many more.
We are a team of experienced and passionate digital marketers. We believe in delivering the best results by brainstorming and welcoming new ideas based on our client requirements. Our emphasis to exceed customer’s expectations makes us a trusted growth partner for some of the reputed global brands.
For more info visit our website www.truelinemedia.com
Our YouTube Channel – www.youtube.com/truelinemedia
Please share your profile on [email protected] as well
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